Episode 5 - The YP Journey: Investing in Members for Life

Associations understand that attracting and retaining young professionals within the organization is a must. So, in this episode, we explore ways to customize communication efforts, professional development and volunteer opportunities for these emerging professionals within your association. We talk to Manisha Bhaskar, senior director of communications and development for the American Academy of Orthotists and Prosthetists, about the true value of a long-term commitment in recruiting YPs.